About Our Little Farm

Wild Flora Farm came into existence in the spring of 2019. We saw an opportunity to bring stunning flowers grown in the Wood River Valley to the abundant amount of people who love fresh flowers in their homes and the ever-growing destination weddings. It was a tough year of experimenting, learning, and growing on a tiny plot in the Bellevue triangle. In 2019, we had roughly 1/10th of an acre in production. We now grow on a full acre of land closer to Bellevue. Throughout our years of expanding, moving three times and adjusting to climate change, we’ve learned that the best local flowers come from only the best soil.

Regenerative Farming Practices

Since the beginning we have implemented regenerative farming practices. What exactly is that and why does it matter, you ask? Excellent question!

Regenerative farming is about working with nature to grow flowers (and food!) in a way that improves the land, the environment, and our communities. Instead of solely focusing on how to make a product, we want to create a healthy, interconnected system where everything—soil, water, crops, and people—work together. This approach doesn’t have a a strict set of rules; it’s flexible, but always aims to restore soil health, reduce climate harm, and ensure a fairer, more sustainable future for everyone.

Within this philosophy we have drastically reduced the amount of single-use plastic used on our farm and that goes out with our flowers. We try to grow a crop of plants that are known to bring nutrients back into the soil, feed the microbiology living in our soil, and feed our native pollinators. This is called a cover crop, and is vital in improving the old river bed that we grow on and eliminating weeds. Cover crops also reduce the need for any kind of all-natural fertilizers. If we need to give our plants a boost of nutrients, we will use certified-organic, naturally sourced fertilizers like diluted fish emulsion. You will never find us implementing synthetic fertilizers, herbicides or chemicals on our flowers from seed to bouquet.

Most flowers in traditional florists and grocery stores are imported from places like South America and Holland. They are treated with harmful chemicals to keep them fresh for weeks. These chemicals pose a risk to anyone who handles them—especially you, the consumer. Additionally, the carbon footprint of shipping flowers across such long distances is staggering. For a deeper look into the environmental and health impacts of the cut-flower industry, we recommend reading Flower Confidential by Amy Stewart.

At Wild Flora, we believe sustainability goes beyond caring for the planet—it’s about nurturing people, too. For us, regenerative farming means not only restoring the land but also supporting our team with fair wages and safe, fulfilling work environments. We include our team to help us make long-lasting decisions, want their input on systems we use daily, and take their feedback seriously. Ensuring a happy team of farmers is the only way to produce the prettiest flowers.

While these practices may require more time and effort compared to conventional methods in the U.S. agriculture system, we choose them because they prioritize the well-being of both our community and the planet, reducing harm and promoting long-term sustainability. By taking a more thoughtful approach, we’re able to enhance soil health, protect local ecosystems, and ensure fair working conditions. Ultimately, it's about creating a system that nourishes both people and the environment for generations to come.